August 28, 2017
Earlier this month I spent a week completely immersed in my business. I traveled down to Raleigh, North Carolina to attend my first Creative @ Heart conference. I had been a fan of Kat Schmoyer’s from the very beginning of my business. Alexandra Peterson, of Idalia Photography, mentioned that she was a planner whose work I should look into. And so I began by following her on Instagram. Alex (as always) was right. Kat is the owner of Dear Sweet Heart Events. But she has had a huge impact on the wedding industry by providing (much needed) education.
Believe it or not, there’s not much quality education out there specifically for wedding planners. So, I sat in one of her webinars. I found her to be friendly, approachable, and her advice to be thoughtful and sound. So when I found my self with questions that were planner specific, I decided to sign up for a coaching session with Kat. I’ll never forget, it was Halloween last year. And C was jumping at the bit to go out trick or treating. She held her horses, and an hour later while we were out, my brain was full of ideas and (more importantly) direction. When Kat launched her first Planner’s Intensive, I signed up. Then another.
I signed up for Creative @ Heart last winter. I knew the conference was going to be a large investment for my small business to make. But as it would turn out, Kat (once again), provided me with a ton of quality education. But even more importantly, she provided my business with direction and clarity.
I also had a blast learning form Alex, who attended the conference with me. She was a great roommate. I was a better one (I ironed for her one morning). Alex and I shared the driving, and enjoyed chatting about different projects we are working on during the drive. We came up with a few more projects. She drove while I researched the heck out of some great blogs that we would both like to be published on. She showed me exactly how to do my keyword searching properly (finally, I’ve got that nailed down!).
I have a busy few months ahead of me. But I feel like I have done a lot of the hard work for my business that will serve me well during the off season. Once my last event hits, I will take a few weeks to recover. I will enjoy the holidays with my family. And then, I will begin working on the projects and To Do list that this awesome conference and educational experience generated!
If you are interested in some of my other content for Creatives, please check out my blog category “For Creatives.” I’d love to tell you more about my styled shoots and my favorite, the Blogging for Creative Entrepreneurs Workshop!
Thank you to the photographers who allow us to use their images on our site:
Ashley Mac Photographs, Heather Palecek Photography, Idalia Photography, Jessica Erb Photography, Susan Elizabeth Photography, Delaney Dobson Photography, Ann Coen Photography, Lovesick Inc., K Hulett Photography & Melanie Cassie Photography
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